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PhoCusWright research reports are known throughout the industry for their unmatched analysis and insight.

Reports purchased individually are generally available in print format, secured PDF format or unlocked PDF format (unlocked PDF format is priced 33% higher than print or secure PDF formats). Some reports are only available in PDF format. Direct electronic access to research reports, commentary, analysis, and statistics is exclusively available for PhoCusWright Global, Technology and/or European Edition subscribers. For more information about PhoCusWright Research Subscriptions, click here.

 
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    THE NEXTGEN TRAVELER (PRE-RELEASE)
July 2008
USD $2,499   CAD $2,651   GBP £1340   EUR €1695   

Order through August 22, 2008 for the special pre-publication price of US$2,499. The regular price (effective August 23) is $2,750.

Please Note: Orders for printed copies will be filled beginning August 29.


A PhoCusWright and Ypartnership joint project.

The NEXTgen traveler is mainstreamed in society as technology increasingly plays a role in everyday living. Where their greatest impact will be going forward is less about the shift from offline to online processes, but rather how they make their travel decisions in the first place – their influences, points of reference, resources and other touchpoints.

 
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    SEARCH, SHOP, BUY: INSIDE THE TANGLED WEB OF ONLINE TRAVEL (PDF ONLY)
June 2008
USD $500   CAD $530   GBP £268   EUR €339   

This analysis of online travel data gathered by Hitwise revealed surprising results – just over half of the top 200 travel Web sites in February 2008 were booking sites. The remaining were referral and media sites, which attract travel shoppers with expert and traveler-generated reviews, metasearch capabilities, and maps of travel destinations. Other findings reveal the top downstream beneficiaries of metasearch, supplier and online travel agency sites.

 
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    THE PHOCUSWRIGHT CONSUMER TRAVEL TRENDS SURVEY TENTH EDITION
June 2008
USD $1,795   CAD $1,904   GBP £962   EUR €1217   

In its tenth year, The PhoCusWright Consumer Travel Trends Survey tracks the leisure travel shopping and buying behavior of the U.S. online traveler and the strategic implications of these findings on the online distribution of travel. The study also provides insight into the travel buying behavior of frequent U.S. business travelers.

 
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    PHOCUSWRIGHT'S TRAVEL AGENCY DISTRIBUTION LANDSCAPE: 2006–2009 (PDF ONLY)
April 2008
USD $1,295   CAD $1,374   GBP £694   EUR €878   

PhoCusWright’s Travel Agency Distribution Landscape: 2006-2009 represents a landmark study of the agency distribution channel in the U.S. This ground-breaking report represents the first definitive market sizing and comprehensive trends analysis for the traditional travel agency distribution channel, including historical data for 2006 and forecasts for 2007-2009. Findings are based upon in-depth interviews spanning travel suppliers, agencies and technology companies, as well as a comprehensive survey of travel agents.

Download PhoCusWright's Travel Agency Key Terms and Definitions here.

 
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    PHOCUSWRIGHT'S U.S. ONLINE TRAVEL OVERVIEW SEVENTH EDITION
November 2007
USD $2,495   CAD $2,646   GBP £1337   EUR €1692   

PhoCusWright’s U.S. Online Travel Overview Seventh Edition provides a comprehensive look at travel distribution and marketing trends in the U.S., providing market sizing, forecasting and analysis. The report includes historical (actual data for 2005-2006) and projected (2007-2009) segment gross bookings and growth as well as channel analysis of online intermediary and supplier direct sales.

 
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    PHOCUSWRIGHT AND TRAVEL TECH CONSULTING'S CORPORATE TRAVEL TECHNOLOGY TODAY AND TOMORROW (PDF ONLY)
September 2007
USD $600   CAD $636   GBP £322   EUR €407   

The primary purpose of this report is to educate the reader on the major trends in corporate travel technology. This study provides detail into specific features and functionality within various corporate travel technology categories.

 
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    PHOCUSWRIGHT'S EUROPEAN ONLINE TRAVEL OVERVIEW THIRD EDITION
July 2007
USD $2,250   CAD $2,387   GBP £1206   EUR €1526   

The most accurate, in-depth look at market size, forecasts and analysis for the European market as a whole along with the U.K., French, German, Italian and Spanish travel and online markets. Individual country reports also available.

 
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    PHOCUSWRIGHT'S FRENCH ONLINE TRAVEL OVERVIEW SECOND EDITION
July 2007
USD $600   CAD $636   GBP £322   EUR €407   

This report examines the French travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

 
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    PHOCUSWRIGHT'S GERMAN ONLINE TRAVEL OVERVIEW SECOND EDITION
July 2007
USD $800   CAD $849   GBP £429   EUR €543   

This report examines the German travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

 
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    PHOCUSWRIGHT'S ITALIAN ONLINE TRAVEL OVERVIEW
July 2007
USD $600   CAD $636   GBP £322   EUR €407   

This report examines the Italian travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

 
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    PHOCUSWRIGHT'S SPANISH ONLINE TRAVEL OVERVIEW SECOND EDITION
July 2007
USD $600   CAD $636   GBP £322   EUR €407   

This report examines the Spanish travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

 
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    PHOCUSWRIGHT'S UNITED KINGDOM ONLINE TRAVEL OVERVIEW SECOND EDITION
July 2007
USD $600   CAD $636   GBP £322   EUR €407   

This report examines the United Kingdom travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

 
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    PHOCUSWRIGHT'S AUSTRALIA/NEW ZEALAND ONLINE TRAVEL OVERVIEW (PDF ONLY)
July 2007
USD $695   CAD $737   GBP £373   EUR €471   

Australians and New Zealanders are known for their active lifestyles and love of travel. Although small compared to other hot travel markets such as India and China, Australia/New Zealand's total travel industry is still a sizable US$22.2 billion. Online growth potential is enhanced by the fact that the entire travel opportunity is addressable for technology-enabled disintermediation. Read about these markets in PhoCusWright's Australia/New Zealand Online Travel Overview.

 
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    PHOCUSWRIGHT'S CANADIAN ONLINE TRAVEL OVERVIEW
June 2007
USD $1,795   CAD $1,904   GBP £962   EUR €1217   

PhoCusWright's Canadian Online Travel Overview provides groundbreaking, in-depth analysis of the Canadian online travel landscape and opportunity.

 
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    GROUPS AND MEETINGS: MARKET OPPORTUNITY REDEFINED
January 2007
USD $300   CAD $318   GBP £161   EUR €203   

PhoCusWright’s first ever study that tracks and reports on online behavior, trends and opportunities in the burgeoning groups, meetings and corporate marketplace.

 
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    THE EMERGING ONLINE TRAVEL MARKETPLACE IN INDIA (PDF ONLY)
September 2006
USD $395   CAD $419   GBP £212   EUR €268   

This report describes and sizes the growing market in India for online travel distribution. It describes the economic and cultiural changes that are occuring that will foster the growth of this market.

 
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    CORPORATE TRAVEL DISTRIBUTION: KEY MARKETS
August 2006
USD $1,295   CAD $1,374   GBP £694   EUR €878   

Corporate Travel Distribution: Key Markets focuses on the online distribution of corporate travel and the most salient trends that will impact its growth and composition in the U.S., European Union and Asia Pacific regions.

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