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PhoCusWright@ITB

Conference Program Sponsored by

Wednesday, March 10, 2010
PhoCusWright@ITB Program
PhoCusWright@ITB sessions take place at the Berlin Exhibition Grounds in the Hall 7.3, Auditorium Europa; other session locations are noted.


The PhoCusWright@ITB program is sponsored by Frommer’s and is available via a QuickMobile iPhone and mobile app.
   
10:00 - 18:50
(8.8 hrs)
The PhoCusWright@ITB Hospitality Lounge Opens
   
10:15 - 10:30
(15 min)
Opening Monologue
Philip C. Wolf, President and CEO, PhoCusWright Inc.
   
10:30 - 11:00
(30 min)
Street Talk. VC Talk. Walk The Talk.
John S. Rovani, Managing Director, Travel, Hospitality and Food Service, The McLean Group LLC
Henning Vold, Partner, Norvestor Equity AS
Henry Wells, Managing Director, Close Brothers Corporate Finance Limited
Shani Zindel, Partner, ISIS Equity Partners


Moderated by: Gene Quinn, Chairman, PhoCusWright Inc. and President and CEO, Tnooz
   
11:00 - 11:35
(35 min)
Keynote: Microsoft's Bing Travel In Europe
Krista M. Pappas, Global Director and Head of Business Development, Bing Travel (a Microsoft company) (20 min)

Talkback (15 min): Industry peers lead Q&A
Nicolas Borgis, Products and Services Director, FastBooking
Jonathan Smith, CTO, On The Beach Ltd.
   
11:35 - 12:10
(35 min)
Keynote: Metasearch Update
Rick Seaney, CEO, FareCompare L.P. (20 min)

Talkback (15 min): Industry peers lead Q&A
Christian Saller, CEO, swoodoo GmbH
Gareth Williams, Co-Founder and CEO, Skyscanner Ltd.
   
12:10 - 12:45
(35 min)
Keynote: What's New With Google
Javier Gonzalez-Soria, Managing Director, Google Travel Spain (20 min)

Talkback (15 min): Industry peers lead Q&A
Gareth Gaston, Managing Director, OctopusTravel.com Ltd.
Laurence Marlor, Director, Sales and Marketing, Traveljigsaw Ltd.
   
12:45 - 12:50
(5 min)
Five Minutes of Fame: Previewing Travel Industry Start-ups (1 of 5)
Michael Madison, Founder and CEO, Olyp Solutions LLC
   
12:50 - 13:35
(45 min)
Lunch Break
(Hall 7.3, Foyer of Auditorium Europa)
Take this time to relax, network or visit the convention cafe adjacent to PhoCusWright@ITB where lunch is available for purchase. Additional dining is available in the Casino restaurant in Hall 7.3.
   
13:35 - 13:40
(5 min)
Five Minutes of Fame: Previewing Travel Industry Start-ups (2 of 5)
Jared Salter, Founder and CEO, Joobili
   
13:40 - 14:10
(30 min)
Best Practices: Hotel Distribution Strategy
Part I: Overview
Daniel Krisch, Director, Client Services, h2c consulting GmbH (10 min)
Part II: Executive Roundtable
Dominik Sobotka, Head of Online Communications and Strategy, Travel Charme Hotels & Resorts AG
Ninoslav Vidović, Marketing and Sales Director, Maistra d.d.
   
14:10 - 14:20
(10 min)
Changing the World One Click At A Time
Jean-Louis Richard, Strategic Partnerships Senior Advisor, EMEA and APAC, Millennium Foundation for Innovative Finance for Health
   
14:20 - 14:55
(35 min)
Keynote: Lonely Planet - New CEO. New Approach.
Matthew Goldberg, CEO, Lonely Planet (20 min)

Talkback (15 min): Industry peers lead Q&A
Séverine Philardeau, Director of European Partnerships, TripAdvisor
Elie Seidman, Co-Founder and CEO, Oyster.com
   
14:55 - 15:00
(5 min)
Five Minutes of Fame: Previewing Travel Industry Start-ups (3 of 5)
Gregor Van der Made, Founder, Re-ticket.com
   
15:00 - 15:20
(20 min)
Coffee and Tea Break
   
15:20 - 15:25
(5 min)
Five Minutes of Fame: Previewing Travel Industry Start-ups (4 of 5)
Jordan Stolper, Co-Founder and CEO, gliider
   
15:25 - 15:40
(15 min)
The Travel Innovation Summit 2009 Winner
Julia Sattel, Vice President, Airline IT, Amadeus IT Group S.A.

Co-Presenter: Dirk Ebbighausen, Manager, Strategic E-Commerce Projects, Lufthansa German Airlines
   
15:40 - 16:25
(45 min)
Mobile and Travel
Part I: Overview
Norman L. Rose, Senior Technology and Corporate Market Analyst, PhoCusWright Inc. (15 min)
Part II: Keynote
Joost Schreve, Founder and CEO, GlobalMotion Media Inc. (15 min)
Part III: One-On-One Executive Interview
Joost Schreve, Founder and CEO, GlobalMotion Media Inc.

One-on-one interview with Norman L. Rose, Senior Technology and Corporate Market Analyst, PhoCusWright Inc.
   
16:25 - 17:00
(35 min)
Keynote: New Strategies for New OTAs
Javier Perez-Tenessa, CEO, eDreams Inc. (20 min)

Talkback (15 min): Industry peers lead Q&A
Ric V. Leutwyler, President, Utell and COO, Pegasus Solutions Inc.
Heiko Siebert, Vice President, Distribution, Mövenpick Hotels & Resorts Management AG
   
17:00 - 17:15
(15 min)
Case Study: Intermediary Opportunities In Ancillary Revenue
Timothy J. O'Neil-Dunne, Managing Partner, T2Impact Ltd.
   
17:15 - 17:40
(25 min)
One-On-One Executive Interview
David Roche, President, Hotels.com Worldwide and Venere.com, Expedia Inc.

One-on-one interview with Philip C. Wolf, President and CEO, PhoCusWright Inc.
   
17:40 - 17:45
(5 min)
Five Minutes of Fame: Previewing Travel Industry Start-ups (5 of 5)
Ralf Siewert, CEO, Pixell Daten & Design GmbH
   
17:45 - 17:50
(5 min)
Epilogue
Philip C. Wolf, President and CEO, PhoCusWright Inc.
   
17:50 - 18:50
(60 min)
Cocktail Reception hosted by Expedia Media Solutions
Unwind and network after a full day of PhoCusWright@ITB sessions at the Expedia Media Solutions' cocktail reception.
   
Thursday, March 11, 2010
PhoCusWright@ITB-Bloggers Summit Program
PhoCusWright@ITB sessions take place at the Berlin Exhibition Grounds in the Hall 7.3, Auditorium Europa; other session locations are noted.



The PhoCusWright@ITB program is sponsored by Frommer’s and is available via a QuickMobile iPhone and mobile app.
   
10:30 - 11:30
(60 min)
PhoCusWright@ITB Bloggers Summit Town Hall
(Hall 7.3, PhoCusWright@ITB Hospitality Lounge, Auditorium Europa)
(accredited bloggers only)
This will be an intimate gathering with Philip Wolf — president and CEO of PhoCusWright— for thought provoking conversation of current travel market trends.

Moderated by: Bruce Rosard, Vice President, Sales and Marketing, PhoCusWright Inc.
   
11:30 - 13:00
(90 min)
PhoCusWright@ITB Bloggers Summit Interactive Meeting and Idea Sharing
(Hall 7.3, PhoCusWright@ITB Hospitality Lounge, Auditorium Europa)
(accredited bloggers only)

Moderated by: Kevin May, Editor, Tnooz
Bruce Rosard, Vice President, Sales and Marketing, PhoCusWright Inc.
   
13:00 - 13:30
(30 min)
PhoCusWright@ITB Bloggers Summit Workshop Panelist Briefing
(workshop panelists only)
   
13:00 - 18:30
(5.5 hrs)
The PhoCusWright@ITB Bloggers Summit Hospitality Lounge Opens
   
13:00 - 14:00
(60 min)
Lunch
(Hall 7.3, Foyer of Auditorium Europa)
Take this time to relax, network or visit the convention cafe adjacent to PhoCusWright@ITB where lunch is available for purchase. Additional dining is available in the Casino restaurant in Hall 7.3.
   
14:00 - 15:00
(60 min)
PhoCusWright@ITB Bloggers Summit Workshop 1: Using Social Media To Boost The Bottom Line
Presented by Tnooz — Talking Travel Tech
(open to all ITB ticket-holders)

Travel companies, journalists and bloggers learn how social media can bring commercial benefits alongside improving interaction. Explore how to build and implement a workable strategy. Gain inside knowledge from case studies and commentary from an esteemed panel of experts.


Yen Lee, President and Co-Founder, UpTake Networks Inc. (www.uptake.com/blog)
Detlef Meyer, Director, Heritage Consult International (www.heritageconsult.com)
Jonah Sigel, President and CEO, PlanetEye Inc. (http://blog.planeteye.com/)
Guido J. van den Elshout, Blogger, Happy Hotelier (www.happyhotelier.com)


Moderated by: Kevin May, Editor, Tnooz (www.tnooz.com)
   
15:00 - 15:30
(30 min)
Break
   
15:30 - 16:30
(60 min)
PhoCusWright@ITB Bloggers Summit Workshop 2: Brand Management, Fighting Fires and Finding Fans Through Social Media
Presented by Tnooz — Talking Travel Tech
(open to all ITB ticket-holders)

Discover critical insight into these three pillars of the new world of online interactivity between consumers and brands. This discussion addresses what to do when social media turns against a brand, promoting and nurturing travel companies, turning lookers into advocates and more.


Claude Benard, Consultant-Manager, HoteliTour (http://hotelitour.com)
Robert K. Cole, Founder, RockCheetah (www.rockcheetah.com/blog/)
Samuel Daams, Managing Partner, Travellerspoint (www.travellerspoint.com/blogs.cfm)
Uwe Frers, Managing Director, Escapio (http://en.escapio.com/blog)


Moderated by: Kevin May, Editor, Tnooz (www.tnooz.com)
   
16:30 - 18:30
(120 min)
#tcamp3
(Hall 7.3, PhoCusWright@ITB Hospitality Lounge, Auditorium Europa)
Presented by Tnooz — Talking Travel Tech
(open to all ITB ticket-holders; complimentary refreshments for
workshop attendees)
Stop by for a cocktail and enjoy a relaxed conversation about travel tech with industry experts, colleagues and friends. Tnooz editor Kevin May hosts an informal panel of travel tech specialists who address an attendee-generated agenda.
Gold Sponsor • TripCase
Silver Sponsor • Sedo
   
Please note: The program is subject to change without notice.
Language: PhoCusWright@ITB is conducted in English.

Location: Conference sessions during PhoCusWright@ITB take place in Hall 7.3, Auditorium Europa at the Berlin Exhibition Grounds; other session locations are noted.

Hours: The conference will commence and continue punctually. Please take your seats early; seats are limited and available on a first-come first-served basis.

Dress: You are welcome at all conference sessions and receptions to dress however you feel most comfortable.
   

Please note: The program is subject to change without notice.

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Expedia Media Solutions

Frommer's

QuickMobile

Tnooz

Travel Guard